Go-to-market projects
SOSA works with international startups expanding in the U.S. market through tailored Go-To-Market projects. With a focus on practical market research and hands on business development, we accelerate growth-stage companies, validate their product market fit, build a sales pipeline, and expand operations.
Our track record
Trusted by leading governments and corporates
We work closely with governments, corporates, and startups to unlock new opportunities in the U.S. and beyond.
Governments
Corporates
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US expansion programs
After years of acceleration experience working with 380+ startups from over 12 countries, we developed a new approach to launching global startups in the United States, focused on sales and building a robust growth strategy. Through the Go-To-Market Project, SOSA offers global startups a 5-month sprint focused on testing the U.S. market through a blend of market intelligence and sales execution.
Go-to-market strategy
SOSA conducts thorough market analysis and research on the startup’s market potential in the US, including competitive analysis, customer discovery, pricing trends, and more, to inform the startup’s market entry roadmap.
Sales-as-a-service
SOSA designs and executes a robust sales campaign, informed by the strategy research, spanning at least three months. This covers everything from prospecting, to qualifying, nurturing and jointly initiating sales engagements with U.S. based leads.
Who this is for?
We partner with growth-stage startups that have market-ready solutions (TRL 9) and are now exploring a commercial expansion to the U.S. market. Companies that succeed in a U.S. expansion typically have the following traits:
Elan Fox
Senior Program Manager
Looking to expand to the U.S. market?
Elan Fox, our Senior Program Manager, is ready to work with you. By leveraging our in-house consulting team and dedicated sales partners, we will provide bespoke market intelligence and tailored sales strategy design and execution. Focused on acquiring new clients, partners or investors in the U.S., our team will be your local partner, facilitating U.S. expansion directly with your leadership team
Let's talk
Case studies
Startup Program
Brazil
Empowering Brazilian startups: the impact of SOSA x SEBRAE's Land to Launch Program
SOSA demonstrated outstanding professionalism, guiding our startups through global market challenges and delivering exceptional results. Together, we consolidate a path of excellence and innovation that elevates Brazil's international standing.
Rodrigo Rodrigues
Innovation Project Analyst and Startup Data Steward
80
new clients for Fastdezine in the US following the program
+100%
of recurring revenues for Fastdezine (participant)
+15%
increase in sales revenue for VLab after participating.
28
new contracts signed by VLab (participant) post-program.
Startup Program
Brazil
How Fastdezine closed deals and strategic partnerships thanks to SOSA's accelerator
SOSA's Land to Launch Accelerator Program provided the ideal platform for us to amplify our global presence. The immersive experience, paired with virtual learning, business introductions, and workshops, resulted in closing a number of deals with U.S. clients and forming strategic partnerships. These outcomes not only propelled our growth but also created new revenue streams globally.”
Ursula Aleixo
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Co-founder at Fastdezine
80
new clients in the US following the program
+100%
In recurring revenue
1
new product developed for the us market
18
countries in Fastdezine's expanded client base post-program.
Client testimonials
Jenny Wilson
Jenny Wilson
Jenny Wilson
Ursula Aleixo
Matej Zahradnik
Maykool Lopez
Rodrigo Rodrigues
Amb. Dave Sharma
Resources
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Case Study
Fastdezine's Global Ascent: A Land to Launch Success Story
Discover how Fastdezine, a leading Brazilian startup, soared to international heights through SOSA's Land to Launch accelerator program. Uncover the challenges conquered, innovative solutions implemented, and the tangible results that transformed Fastdezine's journey into a testament of global success and strategic growth.
SOSA's Editorial Team
May 4, 2024
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Blog
SOSA and CzechInvest's Bootcamp in NYC Empowers Czech Startups
SOSA and CzechInvest joined forces for the impactful 2023 Czech Startup Bootcamp in New York, a bespoke two-day program amplifying Czech startups' U.S. expansion journey.
SOSA editorial team
February 1, 2024
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Blog
SOSA and CTA Launch Retail Tech Accelerator in NYC
Explore the success story of the 2023 Retail Tech Program, where Canadian startups delved into the U.S. market. From virtual training to the vibrant Demo Day in New York, discover how the participants gained actionable insights and valuable connections.
SOSA's editorial team
January 19, 2024
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Blog
New York City: the world’s cybersecurity capital.
New York City’s singular position as the home of the world’s most diverse workforce, together with its leading financial and educational institutions, constitute an economic and intellectual powerhouse no other place can match.
SOSA editorial team
December 26, 2022
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Blog
Navigating the Tech Boom - SOSA's Impact in NYC
Explore SOSA's impactful role in New York City's tech surge, strategically positioning itself in the vibrant ecosystem. Learn how SOSA serves as a premier landing pad for startups, fostering connections, and empowering global innovation.
Elan Fox
June 13, 2024
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Blog
Enthec: A Case Study on Accelerated Growth Through the Desafia NY Program
Enthec's COO, Lola Miravet, shares how their participation in the Desafía New York program fueled their growth. Through strategic mentorship, proactive engagement, and adapting to the US market, they achieved significant business impact and market expansion.
The SOSA Team
September 27, 2024
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