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For StartupsUS market expansion programs that win American customers.For CorporationsInnovation strategy that drives P&L impact.For GovernmentsInnovation centers that drive GDP and national resilience.
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Innovation CentersThe Innovation Center ModelWhat a center is, and what makes it work.What It DeliversThe outcomes, sector by sector.Plan, Build, ScaleThe three stages, and what goes into each one.Innovation StrategyStrategic Market ResearchWhere a market is heading.Opportunity MappingWhich use cases to back first.Execution & ScalingFrom shortlist to production.US Market ExpansionGovernment & Trade ProgramsFor embassies and trade agencies.Startup ProgramsAcceleration and soft landing.GTM for FoundersWinning a first US client.Opportunity HubOpen calls across the network.Savvy · the Innovation OSThe SaaS platform governments and corporations run their innovation dealflow on: AI scouting, open calls, portfolio tracking.Book a demo →
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Where we areNew YorkOur landing pad for US market expansion.New JerseyThe FDI platform for the NJ ecosystem.SingaporeOur public safety and HLS hub.São PauloCenter of excellence for industry and gov-tech.Tel AvivCenter of excellence for deep tech.What we focus onNational ResilienceDefense-tech, aerospace, HLS, public safety, cyber, and critical infrastructure.Financial ServicesFintech, insurtech, insurance, and banking.Industry 4.0Manufacturing, mining, steel & cement, paper & pulp, and consumer goods.AI ImplementationAgentic workflows, computer vision, predictive maintenance, and decision support.Success storiesGovernments, corporations, and startups around the world trust SOSA to turn innovation into results.See what that looks like →
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InsightsSuccess storiesThe organizations scaling innovation with us.ReportsEssential intelligence for innovation teams.BlogThe stories behind our work.CommunityCohortsWho comes through our programs.Perks & discountsExclusive deals for program alumni.Founder StoriesTheir journey. Their words.Press RoomNewsPartnerships, launches, announcements.EventsWhere we speak, host, and convene.Press KitCase study · Hatch, SingaporeSingapore's national innovation center for public safety, launched with HTX in six months and now serving nine Home Team agencies.Read the case study →
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The FirmAbout usScaling innovation since 2014.TeamOur people are our strongest asset.CareersWork with usContactEvery path leads to a personWhy SOSAWe work all three sides of the market, governments, corporations, and startups, and we operate what we design.The full case for SOSA →
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US Market Expansion › Startup Programs

Expand into the US.

You have customers at home and a strong hunch the US is next. We run the programs that turn that into a real pipeline: weeks in New York or San Francisco, mentors who have already moved a foreign company into this market, meetings with buyers who actually sign, and investors in the room. You go home with conversations started.

Our programs.

Launchpad

A base rather than a trip. A desk at our center, our team down the hall, and the city's institutions on your doorstep for as long as you need them.

Mentorship

Expert advice on whatever is actually stuck. Sessions with industry veterans who have solved your exact problem before, one to one rather than from a stage.

Accelerator

Scale the business and raise. Intensive growth tactics, investor networking, and Demo Day. For companies with a product already in market and the runway to push on it.

GTM 1:1

No cohort behind you. We act as your US team on the ground: market research, then sales or investor outreach, against a single objective.

GTM for Founders →

What you get, on every program.

Meetings that count

Introductions to corporates and public buyers looking for what you sell, matched to your company rather than a room you share with nine others.

Investor matching

Speed-matching sessions with funds that already back international companies, plus panels on what actually earns a term sheet here.

Demo Day

Every program ends in public, in front of an investor panel that judges rather than watches, with corporate innovation leads in the room.

Pitch coaching

One-to-one narrative work and several full rehearsals, so the first time you say it out loud is not on the night that counts.

Expert workshops

Go-to-market, pricing, messaging, PR, and sales, taught by US operators who have done this with a foreign company rather than read about it.

Office hours

Legal, tax, immigration, hiring, and relocation specialists in the building, so you leave with answers rather than referrals.

Space and community

A desk at our center through the program and access after it ends, plus a cohort that keeps trading introductions long after everyone flies home.

Events and networking

Happy hours, founders-and-funders evenings, and programs timed to the weeks when the city is already full of investors.

Site visits

Corporate headquarters, exchanges, universities, and research centers, so the market stops being an abstraction and starts being a list of names.

400+

startups supported

$150M

raised by alumni companies

200+

industry mentors on call

30+

service providers offering perks

50+

programs run to date

Tap our network of mentors and industry experts.

Venture capital

Funds that already back international companies, met in structured sessions rather than through cold outreach from a foreign area code.

Corporations

Global companies looking for what you sell, across financial services, insurance, industry, agriculture, and energy.

Industry experts

C-level operators, board advisors, and serial entrepreneurs who have taken a foreign company into this market themselves.

Service providers

The legal, tax, hiring, and sales firms you will need in your first year here, most of them extending our cohorts preferential terms.

Public sector

City and state economic development agencies, and the trade offices already working the market you are entering.

Research and academia

University accelerators and research institutions, for companies whose technology needs a lab as much as it needs a customer.

Corporations we work with.

Our US locations.

Programs also run out of our Singapore and Tel Aviv centers.

Success stories.

Why Canada's Trade Commissioner Service came back for a second cohort

It was an honor and a true privilege to be in New York City with the Canadian Technology Accelerators, SOSA, and 6 other incredible Canadian startups that are shaking things up in the RetailTech sector. I'm still processing all the incredible discussions and ideas exchanged throughout the week.

Co-Founder & CEO, Synode

Read the story →

Trade agencies

Canada

2

cohorts commissioned by Canada's Trade Commissioner Service.

14

Canadian companies landed in New York across the two programs.

15+

active fintech investors in the room for the 2025 cohort.

12

months of New York office access for alumni, after the program.

Desafía NY: a Spanish cyber cohort that closed US business in-program

Arrange meetings of your own before going there. Fill up your agenda! Make the most of your time in New York.

COO & Co-Founder, Enthec

Read the story →

Trade agencies

Spain

1

POC closed with a US health tech client, during the program.

2nd

cohort opened once the first one delivered.

3

Spanish public bodies behind one program: ICEX, Red.es and INCIBE.

4

New York mentors working the cohort, named and assigned.

Find your program.